Frito Lay Cuts Back on the Salt and Makes Even Better Chips !

by Joi on June 17, 2008

Ruffles Pinch of Salt ChipsNot long ago, my doctor told me that my blood pressure was a little higher than normal.  The result, I’m certain, of tons of allergy pills necessitated by May and June.  She said it wasn’t any cause for alarm (after all, mine is normally low, so “normal” would be high for me).  She did say, however, that I’d be wise to cut back on salt.

My inner coffee addict raised her mug and yelled, “Yeah, baby! She didn’t even mention caffeine!“  But just behind her, my chip fanatic cluched her Frito’s behind her back as a tear trinkled down her little cheek.

Bitterly, I stopped buying as many Frito’s, Ruffles, Dorito’s and Cheese Puffs (Chester Cheetah called to see if I was still alive.) -  I still bought them, of course, but I did try to cut back.

Recently, however, the inner chip fanatic had cause to wipe away the tears and smile again!  Frito Lay has come out with a line of “Pinch of Salt” chips.  They’ve cut waaaaay back on the sodium, ditched the cholesterol altogether, and have even used an All Natural Oil for these snacks. 

I first tried the Ruffles Pinch of Salt chips.  I have to admit, I opened the bag half-expecting to laugh the chips to scorn, but instead of laughing, I just reached for more.  These chips are absolutely delicious!  I honestly like them better than the regular chips - you taste the wonderful potato chip and realize they are made out of potatoes, after all!  I promise you, these are incredibly good.

Fritos Pinch of Salt Corn ChipsAfter discovering that Frito Lay was onto something, I tried the Fritos Pinch of Salt Corn Chips.  Even better!  I’ve been a fanatical Fritos eater since I carried lunch boxes (The Hair Bear Bunch…remember them?) - my mommy put Fritos in there along with my Peanut Butter and jelly sandwiches, Dr. Pepper, and Reeses Peanut Butter Cups.  Awwww.

I was even more skeptical of the Corn Chips weathering the salt reduction but, yet again, it actually improved the chip.  Just like the Ruffles Pinch of Salt Chips allow you to focus more on the potato flavor, the Fritos Pinch of Salt Corn Chips, allow you to totally enjoy the delicious corn-ocity.  Yes, I made that particular word up for the occasion. 

To learn more about the Nutrition Facts, you’ll want to pay a  visit to  http://www.fritolay.com/.  This website is absolutely gorgeous.  You feel as though you’re looking out a farmhouse window.  There’s a tractor going about its chores, birds flying by, a flag waving in the breeze…  Cool stuff.  There’s also a section on Being Green - My inner Environmentalist chick loves them for that.  She frees one arm from the tree she’s hugging to give them a thumb’s up.

You HAVE to try both of these chips!

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